Commercial revenue planning: Allocate investments to influence outcomes
As a commercial planning manager, you are attuned to wild fluctuations in customer demand, and post pandemic, you ...
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Category: Sales & Marketing
Commercial revenue planning: Understanding drivers of revenue performance
If you’re a revenue planning manager at a consumer packaged goods (CPG) company, in normal years, planning and ...
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Four pillars of a best-in-class B2B sales operation
Sales operations is a fairly new discipline, and to the other business departments it works with, it can be something ...
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Telcos prioritize B2B sales planning for 5G rollout
For communications service providers (CSPs) worldwide, the 5G transformation is an exciting opportunity to drive ...
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Anaplan for Commercial Revenue Planning eases omnichannel planning shambles
Manufacturers of consumer products are looking forward eagerly to the summer of 2021. They anticipate that as the ...
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The complete introduction to incentive compensation for sales
What is incentive compensation? Let’s face it: People respond to incentives. Even the most motivated employees need ...
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What is Revenue Operations (RevOps)?
One of the biggest business trends of the last decade is probably in your email inbox right now. Or on your cable bill ...
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Anaplan+Adobe Experience Cloud: Closed-loop marketing transformation
Marketing, as a business process, faces a serious challenge – trying to connect plans, budget, and spend to ...
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COVID uncovered retail’s cracks: Lessons learned
COVID-19 alone did not create the challenges retailers are facing. Instead, it laid bare and exacerbated some ...
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Increasing sales accuracy in uncertain times
“Past performance is not indicative of future results.” We’ve all heard that disclaimer recited or printed in ...
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Anaplan named the 2020 Gartner Peer Insights Customers’ Choice for Sales Performance Management
The Anaplan team is thrilled to announce that we have been recognized as the one and only vendor in the 2020 Gartner ...
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