Gartner CSO & Sales Leader Conference
17 May | 2pm EDT
Five Ways to Rethink Your Revenue Strategy
Accelerating revenue amid market disruption requires sales leaders to do two things: chart the ideal path to revenue, and remove friction from the selling process. Focusing on critical hurdles that prevent sales from closing deals can help drive consistent growth and mitigate risks to pipeline. Discover how modern commercial leaders are developing agile go-to-market strategies that can adapt to today’s lightning-fast markets, and quickly respond to unexpected scenarios that arise. This session will cover five keys to creating a frictionless revenue strategy that will enable salespeople to thrive and accelerate business growth.
Jason Loh Global Head of Solutions, Sales & Marketing
Jason Loh is the Global Head of Sales Solutions at Anaplan, where he has responsibility for the sales performance management and sales effectiveness lines of business. With 20 years of experience across sales, consulting, development, and general management responsibilities, Jason has a mission to help organizations align technology with behavioral economics and data science in order to maximize sales performance.
Dana Therrien Senior Vice President, Global Revenue Operations
Dana Therrien is the Senior Vice President of Global Revenue Operations at Genesys. He has expansive Sales Operation leadership and research experience in business planning, analytics and reporting, quota setting and management, territory design, sales process optimization, sales force automation, go-to-market strategy design and execution, sales compensation design, and administration. His experience includes cloud, SaaS, managed services, managed hosting, and traditional product-based sales. Dana holds a Certified Sales Compensation Professional (CSCP) designation from WorldAtWork as well as an MBA from Boston University.