ON-DEMAND WEBINAR
GTM planning: Harnessing AI to stay ahead of the competition
Watch the on-demand webinar
In today's volatile markets, sales and revenue operations leaders face constant change, shifting buyer behavior, market disruption, and evolving competition. The most successful organizations are streamlining their planning and forecasting to transform disruption into opportunity.
In this session, you'll see how leading teams use AI-infused scenario modeling and planning to optimize account segmentation and scoring, capacity planning, territory and quota planning, sales incentives, and forecasting. Join CRM Magazine and Anaplan for an inside look at how to stay ahead of change, unlock agility, build go-to-market plans that truly deliver.
Key Takeaways:
- Anticipate change with AI-infused scenario modeling and forecasting
- Optimize GTM levers, from account segmentation to quotas and incentives
- Unify revenue teams with one agile, connected planning approach
Speakers
Dana Therrien
VP of Sales Performance and Management Operations

Sarah Katz
Managing Director at Spaulding Ridge
