Anaplan for marketing

Increase the Efficiency and Effectiveness of Your Marketing Plan, Performance and Spend

Anaplan named to Fast Company’s Top 10 Most Innovative Companies in Enterprise Software for 2016.

Anaplan Connects Your Marketing Planning

Marketing leaders must prove the value of marketing to the business by tying marketing activities to sales revenue.
It’s impossible to connect investment to returns when juggling spreadsheets and point solutions.
The Anaplan platform enables you to align your marketing spend and resource strategy to performance and corporate objectives.
Increase the speed and control of your activities while continuously optimizing marketing performance.
Efficiently plan your campaign spend and resources to impact the bottom line.

Connect your data, people, and plans with the Anaplan platform.

Related Resources

Activision gets a single source of truth for trade promotion planning and execution.