MIAMI, Feb. 26, 2026 — Anaplan, a leading AI-driven scenario planning and analysis platform designed to optimize decision-making in today’s complex business environment, today announced the appointment of Mariel Fink as senior vice president, global channels and alliances. An accomplished SaaS veteran, Fink will oversee Anaplan’s global GTM ecosystem and will scale the company’s partner strategy — including its partner application program — to accelerate growth and help joint customers make smarter business decisions with confidence. Fink will report to Greg Randolph, Anaplan’s president and chief revenue officer, and will also join the company’s operating committee.
Fink brings deep expertise in building and expanding high-impact partner ecosystems in the software industry. She joins Anaplan from Celonis where she served as senior vice president of global partnerships and successfully scaled a partner program that drove measurable customer outcomes.
“Mariel is a high-caliber leader with a proven track record of building strategic enterprise alliances and scaling robust GTM programs,” said Randolph. “Anaplan continues to expand our network of world-class global partners, and Mariel’s experience will be instrumental in enhancing the value and reach of our ecosystem while giving our joint customers the AI-driven planning infrastructure they need to make the right decisions, right now.”
Previously, Fink held senior leadership roles at SAP, leading its national software and professional services business lines. She also spent over a decade at Accenture where she was a global managing director responsible for leading the strategic ecosystem partnership with SAP, driving global GTM strategy, and managing the company’s innovation portfolio.
“As competitive markets become more volatile, time to value is increasingly top of mind for business leaders and strong partnerships that drive this faster value realization are no longer optional — they’re essential,” said Fink. “Anaplan stands apart with our ability to break down organizational silos, connect critical operational and financial data, and surface AI-driven insights to help leaders make better business decisions. I look forward to working closely with our impressive bench of global ecosystem partners to deepen alignment to our strategy, accelerate customer impact, and drive meaningful, sustainable growth together.”
About Anaplan
Anaplan is a leading AI-driven scenario planning and analysis platform designed to optimize decision-making in today’s complex business environment so that enterprises can outpace their competition and the market. By building connections and collaboration across organizational silos, our platform intelligently surfaces key insights — so businesses can make the right decisions, right now. More than 2,500 global brands plan with Anaplan. To learn more, visit www.anaplan.com.
