Anaplan for Account Segmentation and Scoring

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Key Benefits
  • Analyze account segments to better define sales strategy, provide alignment with corporate objectives, and optimize sales performance in real time
  • Segment and score accounts to provide visibility and insight to where you should focus your sales resources
  • Improve account assignment ratio to sales representatives capacity to ensure that there is sufficient account service
  • Better define sales territory coverage and quota assignments based on intelligent market opportunity and revenue potential
  • Use any account attributes such as revenue, size, geographic location, wallet share, number of employees, or industry vertical to define account segments and scoring criteria