The Forrester report is waiting for you
As the restaurant and retail industry already knows well – the customer’s experience is the most important factor to drive business growth. But why should Finance be concerned with the customer experience?
In Forrester’s recent report, Analyst, Paul Hamerman challenges Finance to become the growth engine of the business. Having to balance stakeholder priorities versus customer priorities, Finance is now under pressure to deliver results – read the report to discover how to can keep pace, including:
Why Finance Matters in the Age of the Customer
What Finance Needs to Do to Become a Growth Engine
How Finance Supports Growth: Optimizing the Revenue Stream