September 12, 2012

2 min read

Anaplan appoints Fred Laluyaux as Chief Executive Officer

To Extend Company’s Reach in Cloud-Based Business Analytics

SAN FRANCISCO September 12, 2012 – Anaplan, Inc., a key player in the fast-growing business analytics market, announced today that Frederic Laluyaux will take over as Chief Executive Officer. Fred, a leader for two decades at ALG, Business Objects, and SAP, brings domain experience and leadership skills to Anaplan, a company whose product is recognized by its growing user community as game-changing.

Fred most recently served as SAP’s SVP and GM for Finance, Performance and Risk Management Applications. He started his career fronting ALG’s global operations until acquired by Business Objects. At Business Objects he led the acquisition of Cartesis, and then managed the integration of Business Objects into SAP. At Anaplan, Fred is tasked with exploiting Anaplan’s leadership position among a crop of upstart cloud-based CPM providers and extending the reach of its sales and marketing efforts.

“By appointing Fred as our new CEO, Anaplan is signaling to the industry its commitment to a rapid growth trajectory and a leadership position in the exploding Business Analytics market,” said Guy Haddleton, Chairman and co-founder of Anaplan. “Fred brings a rare combination of entrepreneurial energy and domain experience, and is uniquely positioned to change the game.”

Recognized by industry analyst Gartner as a 2012 Cool Vendor, Anaplan is already being used by innovative companies around the world, including: McAfee, SalesForce, CME, Swiss Re, and Super Retail Group. Since its commercial launch in late 2010, Anaplan has experienced explosive growth that is taking on viral characteristics. (see video)

It’s just this type of passionate customer that drew Fred to Anaplan. “I’ve had a vision for some time that there is a better way to manage financial and operational modeling,” said Fred. “When I saw Anaplan, I was extremely impressed and excited by the opportunity to build something special in the enterprise software space, a product whose users are passionate about how it makes their lives better.”

“Fred has the passion, experience, talent and vision to lead Anaplan into a dynamic future,” said Ravi Mohan, co-founder of Shasta Ventures. “That’s why, after an in-depth search, the Board entrusted Fred to take Anaplan to new heights. His track record of success as an executive and operational leader in startups and large companies, not to mention his impressive professional pedigree, makes him the ideal candidate to drive Anaplan’s strategy and expansion.”

Mark Smith, CEO and Chief Research Officer at Ventana Research, added, “Anaplan has brought in some heavy-hitting management to help it foster growth, including CEO Frederic Laluyaux.”

“I welcome the opportunity to expand Anaplan’s market position,” said Fred, “and I am excited to realize Anaplan’s vision for self-service technology.”

About Anaplan
Anaplan is revolutionizing business analytics, providing cross-functional applications that dramatically change the way large enterprises plan, analyze and manage their business. The Anaplan Performance Cloud™ combines the simplicity and flexibility of spreadsheets with the scalability, security and power of traditional enterprise applications, all in a 100% cloud-based platform. Applications can be deployed in days and enable business users to respond in real-time to changing market conditions. Anaplan is funded by Granite Ventures and Shasta Ventures and was awarded Gartner Cool Vendor Award in 2012.

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