Creating an HR and sales partnership to drive sales retention and revenue growth

When it comes to executing a sales plan—especially one that drives the right sales behaviors to meet the right sales goals to drive the business objectives forward—the gap between targets and delivery is often a wide one.

In this white paper, we discuss how to prevent this unwanted yet all-too-common scenario by looking at the following three key concepts and practical approaches:

  • Viewing incentives as part of a wider system of planning and sales force management
  • Reviewing the incentive design process itself
  • Incorporating a wider HR planning and design process
Produced in partnership with
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