ON-DEMAND WEBINAR

From data to dollars: How to achieve greater cost efficiency in Marketing

Imagine a marketing environment without silos

Planning, executing, and tracking marketing campaigns can be a daunting task, especially when juggling multiple brands and markets. The presence of data silos and disconnected processes makes things significantly harder, impacting organizations’ abilities to maximize marketing effectiveness, increase revenue, and meet compliance standards.

In this webinar, our experts will introduce you to a unique approach that seamlessly connects your marketing strategy with your finance, sales and marketing operations. Suddenly stakeholders speak a common language based on real-time data, achieving a shorter time-to-market, and optimized spending.


Speakers

Swen Arnold

GTM Lead for Workfront at Adobe

Swen has international experience in technology, consulting, sales and is an expert in digital work having the ability to articulate the what and why of a modern work management system.

Swen Arnold

Abu Khan

Senior Solutions Lead at Anaplan

Abu is an expert in revolutionising forecasting, analysis & performance tracking across multiple lines of businesses, leveraging a connected planning platform.

Abu Khan

Markus Slivovsky

Senior Manager at Deloitte

Markus is a business consultant with a proven track record of successfully defining and shaping customers’ needs in major marketing and digital transformation projects.

Markus Slivovsky

Watch the Webcast: From data to dollars: How to achieve greater cost efficiency in Marketing