Trade Promotion Management

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Global Strategic


Banking & Capital Markets, Business Services, Consumer Products, Energy & Resources, Life Sciences & Healthcare, Manufacturing, Media & Communications, Retail, Technology & Software, Telecom


Deloitte’s Trade promotion application, built in Anaplan, provides companies with the ability to streamline the promotion and claims planning by providing user-centric visualization and forecasting capabilities.

Achieve enhanced insights into the impact of promotion on profitability

Generate insightful and customizable reports into actual or planned promotions or claims through easy-to-use visualizations.

Enable informed decision-making by identifying patterns in profitability, tracking budget for variable and fixed cost promotions, and scenario planning.

Provide a one-stop, real-time view of Forecast Units, Promo Units, Sell Through and Claims for various products level, channels, and time periods.

Improve the efficiency and speed of budget allocation,  and reconcile promotion and claims without manual intervention.


Solution features

TPM provides a range of unique operational, analytical, and reporting capabilities through 8 key features:

Accenture 5G 2

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